Tattoo business guides.
Written for independent artists.
Pricing, deposits, clients, Google and the inbox.
How to Start a Tattoo Business: Going Independent, Private Studio or Mobile
How to start a tattoo business on your own: pick a model (chair rent, private suite, mobile or a small shop), handle licensing, set prices and deposits, and fill your book.
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How Much to Charge for a Tattoo: Minimums, Size Pricing and Hourly Rates
How to set your tattoo prices: a shop minimum, size pricing for small pieces, an hourly rate for larger work, and what to add for color, placement, design time and travel.
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Tattoo Deposit Policy: How Much to Ask and What to Write
How much a tattoo deposit should be, when it is refundable, how it applies to multi-session pieces, and a deposit policy you can copy and adapt.
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Flash Days That Sell Out: Pricing, Prep and Promotion
How to run a tattoo flash day that fills every slot: fixed prices, how many designs to draw, walk-ins or booked slots, deposits, and a promotion schedule.
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How to Reduce Tattoo No-Shows: Deposits, Reminders and a Clear Policy
Why tattoo clients no-show and how to cut it: deposits that go toward the tattoo, reminders before every appointment, easy rescheduling and a waitlist.
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How to Get Tattoo Clients Without Instagram Doing All the Work
Instagram shows your work, but reach goes up and down. Here is how tattoo artists get steady clients from Google, reviews, referrals, flash days and repeat clients.
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Google Business Profile for Tattoo Artists: Shops, Private Studios and Mobile
How to set up a Google Business Profile as a tattoo artist: the right category, address or service area, photos of healed work, hours by appointment and reviews.
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How to Get More Reviews for Your Tattoo Shop or Private Studio
When and how to ask tattoo clients for Google reviews, what to send, how to reply to good and bad reviews, and what Google does not allow.
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Tattoo Portfolio Website Checklist: What to Put On It
A checklist for a tattoo portfolio website that books clients: healed work, styles, a price range, deposit policy, booking, service area, reviews and speed on a phone.
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Mobile Tattoo Business Basics: Licensing, Setup and Travel Fees
What to know before you go mobile as a tattoo artist: licensing varies by state and county, hygiene and setup, pricing travel by distance and booking by area.
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How to Price Tattoo Cover-Ups
Why cover-ups cost more than a fresh tattoo, how to price them by the hour with design time, and how to quote small cover-ups and multi-session pieces.
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Tattoo Aftercare Messages: What to Text After the Session
Text message templates to send tattoo clients after the session: same-day aftercare, a check-in during healing, the touch-up offer and the review request.
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Best Tattoo Booking Software: What an Independent Artist Actually Needs
How to choose tattoo booking software as an independent artist: consultations, deposits, reminders, a price estimate, answering messages and a portfolio site.
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You do the art.
We’ll handle the front desk.
See your new tattoo website with your name, your work and your prices on it.